Ranbir Kapoor whoo is currently busy with his projects, has been roped in as the ambassador of Swiss watch brand TAG Heuer. He says that advertisement campaigns play a significant role in an actor’s life.
At an event he said that, “To be honest, advertisements are a big part of actor’s life and are equally important just like their movies”.
He further added, “An actor may have one or two movies releasing in a year, but the ad campaign runs throughout the year”.
Ranbir insists that advertisements carry higher recall value and have wider reach.
The actor said, “When ‘Saawariya’ (his debut film) was released not many people saw it and I was doing an endorsement that time. Everyone got to know me through the advertisement… such is the reach of advertisements”.
The actor, who has been the face of “Youngistaan” campaign by Pepsi, has been irresistible for girls for an AXE ad. He says he is associated with brands which he has faith in.
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