Actor Siddharth has plans to turn producer soon. He said he will make a formal announcement about his production house. He plans to produce short films and also feature films under his banner.
This is in line with the latest trend where almost all top stars both in Tollywood and Bollywood are turning producers. In stead of taking hefty remunerations, the stars co-produce the films. This trend is healthy as the stars will share both the profits or the losses. Co-production by stars will also increase the responsibility and commitment of the stars to the film.
Aamir Khan, Shah Rukh Khan, Salman Khan, Sanjay Dutt, Akshay Kumar, Saif Ali Khan have their own production houses. In Tollywoo, Nagarjuna, Venkatesh (Suresh Babu), Mohan Babu, Mahesh Babu, Pawan Kalyan, Manchu Vishnu have their own banners.