Pawan Kalyan’s last film Jalsa directed by Trivikram Srinivas has music by Devi Sri Prasad. The audio rights of this film had been procured by Aditya Music Company for Rs 1 Cr.
Now, Pawan is starring in Puli, being directed by SJ Surya and produced by Singanamala Ramesh Babu under the banner of Kanakaratna Media. The music for this film has been composed by AR Rahman.
According to Tollywood sources, Sony Company is said to have quoted a price of Rs 2 Cr for the audio rights of Puli. But the makers of the film are likely to conduct an auction to get a higher price. One of the reasons is that Pawan and Surya combo had earlier given a super hit film Khushi and therefore there are high expectations on Puli. The other reason, of course, is the reputation of the music director.