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Madhuri beats Big B, Shahrukh Khan

Madhuri beats Big B, Shahrukh Khan

Sony Entertainment Television’s reality show Jhalak Dikhhla Jaa beat KBC and Zor Ka Jhatka with 5.6 per cent of homes with cable and satellite television watching on day one.

Amitabh Bachchan’s KBC opened with a viewership of 4 per cent on Sony. Shahrukh Khan’s Zor Ka Jhatka on NDTV Imagine managed just 2.6 per cent viewership.

Ironically, Madhuri got a fraction of what Big B and Shahrukh were paid. Her last big release was Devdas in 2002. Her comeback movie Aaja Nachle in 2007 did average business.

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