Concept trailer or teaser, a new and novel concept in Bollywood, is being attempted by akshay kumar. A concept trailer of his next production Oh My God is releasing along with Rowdy Rathore on June 1.
Oh My God is a screen adaptation of Paresh Rawal’s stage play Krishna Vs Kanhaiah which is being produced by Akshay Kumar and Ashvini Yardi under the banner of Grazing Goat Pictures. Akshay plays the role of Lord Krishna in the film.
The concept trailer is the brainchild of Ashvini Yardi who says, “The idea was to create a concept driven teaser based on the main story of the film and establish the character of its protagonist Kanjhibhai played by Paresh Rawal. We wanted a simple trailer which will have a mass connect and at the same time arouse curiosity. The last line in the promo where he defies God leaves a lasting impression.”