Allu Arjun will star in a yet to be titled film directed by Bommarillu Bhaskar and produced by BVSN Prasad. Pre-production works are in progress and the film will go on floors in January 2012.
Bhaskar, after the success of Bommarillu made Parugu which received critical acclaim. However, his film Orange with Ram Charan Tej did not do well at the box office.
For Allu Arjun, the films Arya 2 and Varudu did not meet the expectations of his fans. However, he scored with the film Vedam.
Now that Bhaskar and Arjun are coming together, one can hope to see a different characterization of the hero. The film’s producer BVSN Prasad’s last release Oosaravelli received mixed response from the public, though the box office report was encouraging.