The music album composed by AR Rahman for Shankar’s Robo (Tamil – Endhiran) starring Rajinikanth and Aishwarya Rai was on top of the charts of the iTunes Store on Tuesday. This is the first time that music scored for a South Indian film featured in iTunes’ Store’s Top 10 World Albums. It remained in the no. 2 slot both in the US and UK.
ThinkMusicIndia, which features exclusive content on the film’s audio launch, is also currently the most viewed TV channel in India, with nearly one lakh hits. Think Music, which has audio rights for the film, has scaled up production of CDs for the film by nearly one lakh copies, compared to Rahman’s recent films.
Robo (Tamil – Endhiran), the bilingual film produced by Sun Pictures with a budget of Rs 110 crore, is slated for release in September.
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