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16 Online Marketing Trends to Watch for in 2016

The holidays are wrapped up and the new year is just beginning

Acing the Marketing Test – Online Marketing Trends to Watch for in 2016

The overwhelming accessibility of data has empowered marketers

Relationship Marketing – Online Marketing Trends to Watch for in 2016

While many companies may be doing relationship marketing by happenstance

Native Ads Take to the Airways – Online Marketing Trends to Watch for in 2016

Native advertising online was one of the hottest marketing trends

The Changing Face of Content – Online Marketing Trends to Watch for in 2016

Content marketing has been a key priority in the industry (and Google algorithm updates) for several years

Marketing & Sales: Together at Last – Online Marketing Trends to Watch for in 2016

There has historically been a pretty clear top-of-funnel line drawn between marketing

Trying on Wearable Tech – Online Marketing Trends to Watch for in 2016

Trying on Wearable Tech – Online Marketing Trends to Watch for in 2016

Adapting to Ad Blockers – Online Marketing Trends to Watch for in 2016

With Apple’s release of iOS 9 in 2015, marketers went into a frenzy over the introduction

Coming to You Live(Stream) – Online Marketing Trends to Watch for in 2016

Meerkat and Periscope exploded onto the market almost simultaneously in early 2015

Moving on From Millennials – Online Marketing Trends to Watch for in 2016

The youngest millennials are just barely out of high school, but it looks like they’ve already

Adapting to NextGen Social – Online Marketing Trends to Watch for in 2016

Adapting to NextGen Social – Online Marketing Trends to Watch for in 2016

Data Scientists – Online Marketing Trends to Watch for in 2016

Having access to big data is only a business asset if someone on your team can break down all of the digits into actionable insights

Celebrity Influencer Marketing – 16 Online Marketing Trends to Watch for in 2016

A picture is worth a thousand words, but it turns out certain pictures are worth upwards of $230k

Instagram Advertising Unleashed – 16 Online Marketing Trends to Watch for in 2016

After running a pilot program with a select group of advertisers, Instagram opened up its ad platform to businesses

The Internet of (Every)Things – 16 Online Marketing Trends to Watch for in 2016

It’s difficult to find devices today that aren’t connected to the Internet in some way