Though there have been many attempts at breaking the price barrier in the PC industry, the resultant machine has not been a fully functional device.
Now, Intel is looking at launching such notebook PCs called Netbook at $300 and below price point powered by its Atom range of processor. The Intel Atom processor for Netbooks is slated for launch during Computex Fair in Taiwan on June 3.
Intel GM (mobile platforms) Samuel Eden said that the market opportunity for such kind of notebooks is immense in both the developed and emerging markets. Intel would not be targeting the Netbooks as just an affordable machine but as a fully functional PC for all sections of the society.
Eden said that the market opportunity in developed markets lies in the fact that people would be looking at buying an additional PC at a lower price point. In emerging markets like India, China and Brazil, affordability would be a key driving factor.